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International Media Training Programme 2018


Sinan-Wren (SW) is an innovative organisation based in the United Kingdom and Turkey. Our executive training section aims to inspire and empower people from the West and the East to innovate and connect with each other, to build bridges, break barriers and work collaboratively in developing, promoting and maintaining democracy with a view to live in a more peaceful and cohesive world. We seek to help people on their trajectory of leadership by providing a world class learning environment that ensures our alumni will leave with an exceptional ethos that seeks to create a real positive change wherever they are and in whatever they do.


Sinan Wren has an enviable track record in the delivery of innovative and inspirational media programmes.
Sinan Wren International Media Programme is designed to not just educate and upskill young people from across the world in media strategy but to ensure that on graduating they possess the tools to understand the roles of spokespeople and digital media strategists to be able to effectively advocate the positions of themselves, their organisations and communities.

Who should attend?

This programme is for people from backgrounds in the corporate sphere, civil service leaders, activists & leaders from social movements; political parties; community building and youth organisations; and those working at both local, national and international levels to affect corporate, political and/or social change. Participants will be taught leading edge techniques in their work and achieve impact by applying the concepts and frameworks they learn to their own organisations.


Sinan Wren executive programs are taught by practitioners with experience of the world’s leading public relations and media organisations as well as recognised thought leaders, skilled educators, ground-breaking researchers, active corporate board members, and award-winning authors.
Our participants practice with experienced trainers, dealing head on with the sorts of things that the media continuously throws at them. They are taken through real scenarios and are upskilled in all areas of TV, Radio, Print and Social Media.

Participants constantly feedback that what they value most from Sinan Wren’s media programmes is the ability to have confidence to be amongst those who can express knowledge of their subject clearly, succinctly with passion and conviction being International TV ready once they walk out of the door.

Core Knowledge

Communication techniques.
• Media monitoring.
• Media messaging.
• PUSH-PULL of media interviews.
• Spokesperson behaviour & outlook.
• Managing a press office.
• Interview practice.
• Media Influencers.

Process of Application

Participants will only be enrolled on the course after passing the rigorous criteria established by the trainers and advisory team.
1 – Fill out the application form.
2 – After reviewing your application we may contact you to set up a Skype interview. There is a 2 stage Skype based interview process which will assess your answers, your background, your abilities, what experiences you bring and what you plan to do with the learning as a SW Alumnus.
3 – Once your application is accepted, you will be notified within 24 hours of your interview.


Please don’t worry about the cost to attend, just apply.
For each program, Sinan Wren can offer scholarships to candidates, if you are unable to self-fund, sponsorship, crowdfunding, and other scholarships are potential sources of funding for tuition.


Training Name:
International Media Training Programme 2018

5th-10th Aug 2018

Istanbul / Turkey

Capacity: 30

Application Deadline:
25th August 2018